SUPPORT, REIMAGINED.
Virtual bra fittings from the comfort of your home
Do you hate your bra?
Does your bra dig into your sides, or gape or wrinkle in the cup? Are you spilling over the top, or just missing the lift and shape that you want? Is your go-to now a sports bra because it’s the only thing you feel comfortable in, and is your favorite part of the day when you get to finally take it off?
Don’t worry, you’re in good company. Studies show 80% of women are wearing the wrong size bra for their body. Our bodies and breasts are so diverse. It can be next to impossible to find the right size and fit, and even if you find your perfect bra in one style, there’s no guarantee that another brand or style will fit the same way.
When your most fundamental garment of support isn’t doing its job, it can impact the way you look and feel in your clothes and even in your own body. And if you’re one of the millions of women who need a little extra something special from their bra due to breast cancer, hormone therapy or breast augmentation, motherhood, or aging, you know how it feels to settle for a less-than-perfect fit.
Virtual consultations, real support
Soutien’s mission is to support all women in all stages of life and to provide a genuinely inclusive and uplifting (both literally and figuratively) virtual bra-fitting experience.
We believe that everyone is entitled to self-love, body positivity, and support, and we serve all women. We’re here to support you, on your terms.
We’ll never ask you to settle. Nothing is good enough until you look and feel your best.
How it works
Soutien’s virtual bra fitting provides a welcoming, private, & personalized experience for women who want to feel more comfortable in their clothes and in their skin.
Our sessions are conducted over video chat from the comfort and privacy of your own home. Our fitters have expertise related to breast augmentation, hormone therapy, cancer treatment, new and expecting mothers, and women aged 65+.
Whether you’re adjusting to a major life event or just want a better bra that works for you, we’ll work with your needs and preferences to find the best solution for you.
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We know that a virtual bra fitting can feel intimidating, and we want to make this as comfortable and fun as possible. We’ll start with a free, 10-minute consult to meet your fitter, address any initial questions or concerns, and discuss how we can support you.
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You can purchase a service package that includes virtual sessions with your fitter, personalized product and style recommendations, and email access to your fitter/stylist in between sessions.
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After your first session, your fitter will provide you with a list of recommended purchases. From there, you may choose to purchase any of the items that you desire. When your items arrive, you can schedule time with your fitter to review fit, and style and determine any next steps.
Service Packages
Virtual Bra Fitting
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One 30-minute video chat session to get to know you, take your measurements & review your unique bra needs;
One 30-minute video chat session to try on and review product fit, comfort, appearance, size, & style;
A curated, comprehensive list of bra recommendations;
7-day/week access to your expert fitter & personalized bra recommendations.
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If you would like to try the service before you buy, we offer a free, no-commitment 10-minute consultation with your fitter to make sure we’re the perfect fit for your needs. Click here or email lily@soutiennyc.com to schedule an appointment!
New Mother Gift Package
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Give yourself, the mom-to-be, or the new mom in your life the gift of self-care!
Four 30-minute sessions, conducted over video call;
7 day a week access to an expert fitter & personalized bra recommendations;
Fittings can be scheduled for up to 24 months from the purchase date.
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If you would like to try the service before you buy, we offer a free, no-commitment 10-minute consultation with your fitter to make sure we’re the perfect fit for your needs. Click here or email lily@soutiennyc.com to schedule an appointment!
Virtual Style Consultation
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One 30-minute session, conducted over video call;
7-day/week access to your expert fitter & personalized style recommendations;
A curated list of style & wardrobe recommendations based on your preferences.
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If you would like to try the service before you buy, we offer a free, no-commitment 10-minute consultation with your fitter to make sure we’re the perfect fit for your needs. Click here or email lily@soutiennyc.com to schedule an appointment!
See inside a virtual fit session
(featuring @lanapatelxoxo)
Soutien in the media
Testimonials
“My chest has evolved a lot over the last 2.5 years - through pregnancies, nursing, and postpartum chapters. Relying on sports bras as my daily go-to wasn’t a long-term solution. My fitting experience was a moment of self-care I am so glad I gave myself.”
— Marykate, New York
“After mastectomy, reconstruction and two revision surgeries, my breasts were asymmetrical and there was significantly visible scarring. The virtual fitting was pleasantly easy, thanks to Lily’s expertise and friendly, caring demeanor. I found several new styles that I loved.”
— Mika, New Jersey
“Just had a virtual fitting - fabulous. Ordered all the suggested bras by Lily for the dress for my son’s wedding plus ones I needed to replace from my everyday bras. Lily’s suggestions were on point and can’t wait to use her services in the future.”
— Lori, Colorado
"I usually have so much anxiety before I have any appointment where someone will see my body and maybe judge me for being different. You immediately put me at ease and made it fun."
— Lillith, Florida
Contact us
Whether you’d like to schedule an appointment or just learn more about us, we’d love to connect! You can use this form to get in touch or send us a message with the information below.
Contact
lily@soutiennyc.com
New York, NY
Hours
Monday–Sunday
9am–6pm ET